Moving from Feedburner to MailChimp: Part 1 - Introduction

Hello folks! Feeling ashamed on how your feedburner's email notification looks like? Well can't blame you since there's no way for us to design its form to look good & feel good for our email subscribers. I have the feeling that people might unsubscribe immediately when they see the email notification from my blog at mess. That's why I decided to switch from Feedburner to MailChimp, and so will you!

Mailchimp is totally FREE with upto 2,000 subscribers and 12,000 emails per month plus it has a lot of features and pre-designed email forms that is cool and with stunning look that Feedburner is lacking! I decided to create this series of posts to show you how you could easily export your blogger blogspot's Feedburner subscribers and import it to Mailchimp -- creating & launching your first campaign -- implementing your own signup forms -- and start growing your  email subscriber and your own blog! But first let me walk you through and tell you more about MailChimp and its features and services.

MailChimp

It is a marketing automation platform and an email marketing service and a trading name of its operator, Rocket Science Group, an American company founded in 2001. MailChimp began as a paid service and added a freemium option in 2009. Within a year its user base had grown from 85,000 to 450,000. By June 2014, it was sending over 10 billion emails per month on behalf of its users.

Why MailChimp

More than 16 million people and businesses use MailChimp to send 1 billion emails every day. They send more emails than anyone, it is fast. Quickly growing small businesses and e-commerce retailers need an experienced marketing automation provider that can scale with them. They need an innovative company with the resources and tools necessary to improve their performance, make them more money, and grow their business.

Features

Automation
Create and schedule automated emails that follow up on purchases, nurture leads, and provide product recommendations to customers. For even greater customization, use API to trigger custom workflows.
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A/B Testing
Optimize your email marketing with powerful A/B Testing features. Build up to 3 variations on each test, including content, send times, "From" name, and more. We'll perform the test, let you know which option worked best, and send the winning campaign automatically.
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E-commerce features
Easily connect your shopping cart to your MailChimp account. Track online orders, set up automated messaging, and generate more revenue from your campaigns using MailChimp's e-commerce features.
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Advanced analytics
Monitor sales and website activity with revenue reports, use Google Analytics to inform your email content, and see how you measure up to competitors in your industry.
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Segmentation
Segment your list by signup date, location, purchase activity, and much more.
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Triggered emails
With Connected Sites, you can send triggered emails based on signups, website views, JavaScript events, and more.
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Sources: Wikipedia & Mailchimp

Moving from Feedburner to MailChimp: Part 2 - Exporting & Importing Email Subscribers

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